Five Steps to Convert Your Business to Renewable Energy

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At home, many of us love taking steps to reduce our carbon footprint by actively recycling, decreasing energy consumption and preferring to purchase eco-friendly products. But it is amazing how many businesses owners don’t think to apply the same log...
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Startup Marketing - A Guide for 2018

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Startups are facing a tough competition and difficult business environment from day one and it’s important for them to have a comprehensive marketing strategy in place. This doesn’t always require hiring expensive professionals or having access to hi...
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Creating Brand Identity for Small Business [Infographic]

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You know what they say - Design is the silent ambassador of your brand . Even though saying that the well designed product sells itself might be an exaggeration, design is one of the most important elements of your newly established business. When la...
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6 Frugal Budget Practices for First-time Entrepreneurs

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Running a small business is quite costly and for most enterprises, it takes 6 months to two years until they are fully profitable. In light of this fact, it doesn’t seem at all surprising that 9 out of 10 startups and small businesses never make it p...
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Keeping Intellectual Property Safe

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One of the most important parts of being a startup or small business is developing a solid intellectual property . It can do one of two things: ensure your company has a solid foundation as a product or service or put your company or IP in a position...
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Why I invest in Failing Early Stage Companies

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A few days ago I got upset enough to troll a connection. Okay, it was only a critical comment and not intended to offend, but it annoyed me completely.  Why?   Because of this well-meaning comment. "... call to all AgTech Start-Ups. If you are intere...
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Startups that Overcame Huge Barriers to Become Successful

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Not long ago, Mark Zuckerberg gave a powerful speech to this year's graduating Harvard students. Instead of telling them to find their purpose in life through eureka moments like typical graduation speech, he offered something else: "The idea of a si...
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Lessons Learned Whilst Being a Copywriter for a Fast-Growing Startup

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A balance between quality and quantity is essential while working in a fast-paced startup. As a Bachelor of Public Relations holder, I know the importance of a good copywriter and the impact it can give to readers. Working as a copywriter in a fast-g...
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Sales Theories to Help a Startup Increase Revenue

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Launching a startup can be a truly exhilarating experience. Startup entrepreneurs find themselves in the incredible position of being in charge of guiding their own destiny. Millions of people would love that chance. Few do what is necessary to creat...
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5 Things You Must Do to Ensure a Successful Startup

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Having a business degree is not a requirement when starting your own business. What’s more important is equipping yourself with the knowledge and skills that will keep you current or even ahead of your competition. Do not ever allow yourself to stop ...
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Tips on How to Improve Your Startup’s Sales

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Many founders have a sense of idealism and wish to establish means to attract more consumers, funders, and partners as quickly as possible. However, sometimes they forget to identify themselves as salespersons of their own company, which can lead to ...
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