Digital Marketing: Trends and Opportunities in 2018


With consumers spending more time online, discover the key trends that will help you harness the power of digital marketing. Here is our roundup of Digital Marketing: Trends and Opportunities in 2018:

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12 Common Mistakes that Hurt SEO

As a web designer, it is important to look at those features that will affect the user experience, functionalities and navigational issues. The reason being that these features have a great impact on the ranking of your website. Here we will give you...
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Online Marketing Trends To Watch in 2018

With the new year comes with a lot of changes in the world of online marketing. Over the course of years, digital or online marketing has changed but only for the better. You may have already found out that your marketing strategies that worked well ...
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Digital Marketing Institute: “Marketers Must Share Responsibility for GDPR Compliance”

With less than a month to go until the new General Data Protection Regulations (GDPR) come into effect, the Digital Marketing Institute, which sets the global standard for digital marketing education and practices, has said that marketers must take m...
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Can you Teach Yourself Search Engine Optimisation?

The simple answer would be “yes” – and I could just leave it at that. But I could just as easily say “no” – which is why I feel this article has its place in the world. The more pertinent question to ask yourself could also be “ should you teach your...
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Hi Andrea, good post. I think you should learn SEO basic, even if you're planning to hire an expert or agency. At least, you woul... Read More
Thursday, 05 April 2018 05:50
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How Artificial Intelligence Will Transform Digital Marketing in 2018

Artificial Intelligence, once the reserve of Sci-fi movies, is now a fully-fledged reality. And an immensely important part of business growth for brands and organisations looking to future-proof themselves. The market for machine-learning applicatio...
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10 Digital Marketing Myths You Need to Stop Believing

If you are in client services, you must have heard about prevailing myths about digital marketing . Instead of using a phone call to review the phone numbers, go down the rabbit hole of explaining why old assumptions need to be put to rest. Keeping t...
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Technology is the Future of Digital Marketing Say Gartner

For many years, the  line has being blurring between technology and marketing. Now, Chief Marketing Officers are commanding even larger tech budgets than ever before. In this article we will look at the top 5 tips from Gartner. Each year the Gartner ...
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