5 Tips for Getting the Most out of Your HR Department

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In 2018, most small and medium enterprises (SMEs) tend to outsource their HR in order to get a better deal in the short-term. Still, handling your HR in-house can be equally as efficient, provided you know how to get the most out of it. Apart from be...
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Steps to Achieving an Optimal Brand Architecture

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As an invaluable element of global market positioning and brand recognition, brand architecture allows you to develop new companies, products and services and customize their visual identity, personality and voice in order to reach your audience. Thi...
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What EA Did Was Evil, But They’re Not the Only Ones Out There

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Within the last 5 years, EA (Electronic Arts) has not only had a  bad reputation  in the world of gaming but also in the corporate realm. It was not only named as the worst video game company but was also voted as the  worst company in America in 201...
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Here's What Large Corporations Can Learn From Startups

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It seems like many big corporations still see startup companies as the new kid in town with no substantial knowledge of the business. This mentality can be damaging, especially if so many startups possess beneficial habits that all established compan...
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