Video Optimization and Online Video Distribution

Video Optimization and Video Distribution platforms, sites or software allow the end user to share their video across multiple channels online to dedicated Video delivery sites such as YouTube, Vimeo, Metacafe, Daily Motion and across the Social Media sites such as Facebook, Google+ and Twitter.

Remember your video is 53 times more likely to list on the front page of Google than a typical blog post.

Most of the distribution service providers offer one click uploads and hosting, saving you server space and time. With and one click distribution or retraction across 1000’s of sites.

Once your video is uploaded you categorize it, title it, tag it and describe it making sure to include the targeted keywords in each section. Then you choose the sites that you would like to submit to. The VDP does the rest of the work.

The preferred site for SEO companies is Oneload formerly known as TubeMogul. Clients include Toyota and Vodafone. This is free to try for non-commercial use with commercial use starting at $967 per annum or $150 per month. Like Google Adwords Oneload provides analytics of your video across all the sites it is posted on. It also provides the ability to track the progress of your competitors’ videos, therefore giving you the ability to compete better for specific keywords.

There are other less expensive VDP’s such as Startcut, the advantage of using Startcut is it has access to video sites based in Russia and Asia, with access to Tudou in China which has an average of 5.2 Billion video views per month. Another good reason to use Startcut is the price point; subscription is $30 per month. This is a great price for start-ups looking to keep costs down.

Overall VDP’s are used to increase your online social presence generating links back to your site, this in turn increase the likelihood of generating high ranking listings under specific keywords on Google search page results

 

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