Postcodes - Not Just About Where

The primary purpose of the new postcodes may be to modernise the postal service but they are also of particular value to Credit Managers as they represent a new unique identifier for your customers. Because they are new, there will also be emerging opportunities for segmentation, analysis and value-add services. We are presenting this informational event for you to understand how they will work, what you need to do and how to plan to take full advantage of them.

Date - 10th April 2014 Venue - Irish Management Institute (IMI), Sandyford Road, Dublin 16 Time - 10:00 – 13:00

Speakers: Developing, implementing, and operating the Postcode Liam Duggan – Director Business Development, Capita Ireland Paul Allen – Director, BearingPointUnlocking Post Codes - the potential in the code Hugh J. Ward - Hugh J. Ward & Co. Solicitors

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