It’s a smartphone not a fashion statement - so use it’s smarts!

These days it seems that everyone has a smartphone, but it seems often it is being used as a dumb phone, but with really cool games and facebook on it. A modern smartphone is in fact a serious computing platform that you carry in your hand, and it’s power can make even the smallest business appear to be running a more major operation. Many of the tools that used to be restricted to the large companies, with major IT departments, and then only when at your desk, are now available to business of all sizes and on the go – there is a major IT revolution underway, and small dynamic enterprises are in a much better position to take advantage of it than the more established companies.

I intend this to be the first of a series of blog posts on how you can use your smartphone (and other technology) to both enhance the professional appearance of your company and take some of the pain out of the paperwork we entrepreneurs are forced to handle.

So for today’s 3 tips it’s e-mail.

  • If you are using email as a communication tool, then make sure that your business e-mail is directed to your smartphone. When sending email from your phone, remember that email is not text, twitter or a facebook update, write emails as you would on a full size keyboard, complete with a greeting, punctuation and capital letters.
  • Remove the standard “sent from my iphone / Samsung / HTC” signature and replace it with your contact details (see here for How To for iPhone Android). Remember you are trying to convey the impression that this came from a non-flustered person sitting at a desk, not from the car park of your last sales call!
  • Try to avoid using “free” e-mail for business. If you are the ABCWidget company and have a website “” then your e-mail should be This email address is being protected from spambots. You need JavaScript enabled to view it. not This email address is being protected from spambots. You need JavaScript enabled to view it.. If you have bought the website address,  you have the e-mail, the 2 go hand in hand, just ask your web provider to set it up and send you the details to connect using your smartphone



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