How to Win Friends and Influence People

how-to-win-friends-lead

Dale Carnegie's book How to Win Friends and Influence People was published in 1936. Over 15 million copies have been sold world-wide, making it one of the best-selling books of all time.


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As a salesman at one point in his life, author Dale Carnegie made his sales territory the national leader for the firm he worked for. Carnegie eventually ended his sales career and taught public speaking, earning up to $500 every week -- the equivalent of $11,800 today.

Warren Buffet, one of the most successful investors of the 20th century, took Carnegie's course at age 20.

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12 Things This Book Will Do For You

This section was included in the original 1936 edition as a single page list, which preceded the main content of the book, showing a prospective reader what to expect from it. (The 1981 edition omits points 6 to 8, and 11.)

  1. Get you out of a mental rut, give you new thoughts, new visions, new ambitions.
  2. Enable you to make friends quickly and easily.
  3. Increase your popularity.
  4. Help you to win people to your way of thinking.
  5. Increase your influence, your prestige, your ability to get things done.
  6. Enable you to win new clients, new customers.
  7. Increase your earning power.
  8. Make you a better salesman, a better executive.
  9. Help you to handle complaints, avoid arguments, keep your human contacts smooth and pleasant.
  10. Make you a better speaker, a more entertaining conversationalist.
  11. Make the principles of psychology easy for you to apply in your daily contacts.
  12. Help you to arouse enthusiasm among your associates.

The book is available in various formats on Amazon.

Over to you now. Have you read How to Win Friends and Influence People? Tell us what you thought of it in the comments below. 

 

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Friday, 16 November 2018
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