5 Reasons Why You Should Develop a Reading Culture as a Business Owner


There is a common cliché that goes something like, “readers are leaders and leaders are readers”. Inasmuch as this is a cliché, there is a lot of truth in that statement. As a business owner, you are expected to set the direction that you wish the business to move and that by itself is a leadership role. Simply put, all business owners are leaders in their businesses.


Being a leader in your business, you need to make sure that your mind is active and that you possess current information. What a better way to access this information than through reading? Lucky for you, in this informational age, there are countless sources of materials which you can access and add to your reading list. Some of these sources include physical books and magazines, e-books, online magazines, blogs, websites, social media posts among others. Here are some benefits of developing a reading culture as a business owner:


Boosts mental health

As a business owner, your brain is one of the most important assets that you possess. The brain helps in processing thoughts, which can then be translated into plans that can be converted into actionable information. Keeping your brain healthy must therefore be your topmost priority. A study conducted by Dr. Stanislas Dehaene found that reading can help improving the mental health of the reader. Reading also helps to prevent the development of diseases such as Alzheimer's and Dementia. Therefore, if you wish to keep yourself mentally stimulated, you should consider developing a reading habit.


Builds knowledge

Reading has a way of depositing bits of information in the head of the reader. Every book or article that you read will give you an opportunity to glean a piece or pieces of information which you can then use to benefit yourself or your business. Since nobody has monopoly on all knowledge, it is important that you pick the mind of different writers through their writings. The knowledge you gather from different sources can be combined and used to replace or update the knowledge you currently have. You can then use this new knowledge to tackle the various problems and challenges that you are facing in your business.


Stress Reduction

Running a business is a not a walk in the park. There is a psychological price that every entrepreneur must be ready to pay. Having said that, it is important for you to realize every once in awhile, you will face a stressful situation. One of the proven ways to emerge from such a situation is to find a good book or an article and read. You can pick a fictional read or any other title that tickles your fancy and disappear into it. Even if you don't have time you could research a study guide for 1984 to get your imagination flowing. You will discover that with time, your stress levels will come down substantially bringing you to a state of mind where you can now address the cause of stress and move on with your business activities.


Expands your vocabulary

Every time you read a good book or an article, you are likely to come across some new words which you can them assimilate into your list of vocabularies. You can use these new vocabularies to develop your presentation skills. This can also help you build confidence and allow you to communicate to your audience-both employees and customers- confidently and in good authority. Reading books and articles can also help you learn a foreign language and see how various words are used in the right context.


Improves focus and concentration

Reading a novel or a story that spans several chapters requires that you follow through the story and see how the plot is developing. You can use these skills to think through various steps needed to bring your business plans to fruition.


As you can see from the five reasons presented above, you stand to benefit, both as a person and a business owner, from reading a good book. If you have not been reading, it is never too late to start. Pick a good book or an article today and engage in forming this beneficial habit.



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