5 Marketing Strategies to Bring You Growth

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Being in business is not an easy task. With the number of failing businesses, it can become daunting. Every business needs to promote, but if you are lost as to how to approach your marketing process, we are here to help. If you do the foundation work, you stand a better chance to succeed. A marketing strategy is not exclusive to big corporations, but even more beneficial for a smaller one. In the development where you are trying to grow your business, you need to have a clear plan.

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The 7 Essential Ingredients of a One-Person Marketing Plan for Startups

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Launching a startup is the easiest way to build your own business because it doesn’t take more than one person and an idea. However, running a profitable startup is definitely not the easiest thing since 90% of such projects fail eventually. Here are the 7 Essential Ingredients of a One-Person Marketing Plan for Startups:

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Product Launch 101 – Advice for SMEs

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There are many advantages associated with establishing a product-oriented business, not least the fact that firms can focus heavily on quality and offering tangible value to their customers. Successfully launching a new product or range as an SME can...
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Leaflet Marketing for SMEs – The Key Considerations

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In the digital age, there's a tendency for SMEs to become preoccupied with online marketing techniques. After all, digital channels are often considered as being central to cost-effective marketing campaigns, while they also provide businesses with i...
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So, You Want to Work Remotely and Be Location Independent

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We are living in the greatest time in human history where technology has made everything possible. Thanks to the internet, we are presented with endless opportunities including the freedom to create a life on our own terms. Remote work is one of them...
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10 Ways to Increase Diversity at Your Workplace

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Diversity is critical for the modern workplace. It's important to customers, employees, and your company's global image. Here are 10 ways to increase diversity at your workplace: 1. Identify your organization's needs Define how your company will bene...
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Boosting Customer Experience on the Irish High Street

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Online sales are rising in Ireland and putting pressure on the traditional bricks-and-mortar retailers. We look at how businesses can improve their in-store customer service, and the impact it might have on the high street. Retail Ireland, the body t...
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Ready to Rise? 4 Ways Relocating Your Business Drives Growth

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As a small business owner, it’s so important to make decisions that benefit your company. In order to sustain a long-lasting business, one of the keys is to think strategically. Consider these four ways relocating your business can result in growth.

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7 SEO Tactics to Improve Your Business Visibility on Google

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If you have a business website, you’ll need to improve the search visibility on Google. Because more visibility means more traffic to your website , which brings you more business. Implement these 7 tactics and you’ll definitely see the improvement o...
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Recent comment in this post
Megan Perry
Extremely important article for any business - great read. Thank you.
Wednesday, 27 June 2018 11:48

Why Businesses Need A Strong Brand Strategy

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Most entrepreneurs reading this would agree that their business reputation is the most important thing with it comes to retaining clients and attracting new business. Your brand is your reputation and vice versa. Here's why businesses need a strong brand strategy:

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Loans for Startups: Small Business Borrowing Guide

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If you have just started your small business, we feel the need to congratulate you. Before you start thinking about the loan and wondering if you’re going to be able to meet all the requirements, you should give yourself some credit for setting up yo...
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Why Generation Z Could Lead the Way in Creating a New Entrepreneurial Wave

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Results of a new survey have revealed that younger generations are hungrier than ever to go it alone in the world of business. A new study conducted by price comparison website Know Your Money has revealed that almost two thirds ( 64.8% ) of 16-24 ye...
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My First Trade Show: A Guide to Success for First-Time Exhibitors

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Exhibiting at a trade show can be a mind-boggling task – especially if you have little or no experience of event marketing. Getting your first trade show wrong can be seriously damaging for your small business: with costs multiplying beyond control, ...
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How to Optimise Your E-Commerce Retargeting Ads

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Did you know that more than 80% of your website visitors will not convert? Being able to get these visitors to return to your website is where retargeting comes in. Remarketing campaigns are some of the most highly efficient and cost-effective campai...
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Creating a Company Culture that Encourages Work-Life Balance

Creating a Company Culture that Encourages Work-Life Balance
Today, it seems that many employees are more devoted to their employers than ever before. They work long hours and regularly go above and beyond what is asked of them. Unfortunately, many employers don’t realize the stress that this puts on their emp...
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Recent comment in this post
Brennan Flentge
Good read. It's always tough trying to find the right work-life balance. I think company outings, like you mentioned, are one of t... Read More
Tuesday, 24 July 2018 18:54

5 Local SEO Tips for Small Business

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As the online world quickly becomes the new store front for many businesses, Search Engine Optimization (SEO), is a hot topic for small business. Potential customers are researching your business and reading reviews before ever picking up the phone t...
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Should your SME Outsource its Logistics Operations?

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The global logistics market represents a huge growth market, and one that is set to achieve a cumulative value of $15.5 trillion by 2023 . This is an interesting point for SMEs to bear in mind, particularly those that are product-oriented and determi...
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Suggestions for Making Your Customers More Comfortable

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In the world of business, acquiring and keeping customers often requires more than having a great product. A great product is important, to be sure. However, the comfort your customer feels when they acquire that product is just as, if not more cruci...
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The Digital Age Is Here: 5 Tips for Small Businesses

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As a small business owner, you’re used to being pulled in different directions. Whether it’s sales, buying, dispatching or people management; you wear many different hats and the thought of adding another to the mix can be overwhelming. Over the last...
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Startup Marketing - A Guide for 2018

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Startups are facing a tough competition and difficult business environment from day one and it’s important for them to have a comprehensive marketing strategy in place. This doesn’t always require hiring expensive professionals or having access to hi...
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