3 Golden Rules Of Developing Customer Loyalty On A Tight Budget


Every company clearly benefits from customer loyalty. However, your business may not have the millions of dollars that the leaders in your industry have to put towards endless layers of advertising to attract those customers. Fortunately, there are many ways that you can develop customer loyalty on a tight budget. Here are 3 golden rules of developing customer loyalty on a tight budget:

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6 Smart Tips For International Expansion


The time has come to get serious about international expansion. Maybe your growth has plateaued at home. Perhaps your international customers are demanding it, or you want the insurance of a different market that reacts differently to economic trends. No matter your reasoning, there are a few factors you have to consider before making the big move to ensure success. Here are 6 smart tips for international expansion:

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3 Key Principles of Data Storytelling You Can Apply To Your Business


From user sign-ups and mailing lists, website analytics, proficient CRM systems and a myriad of other data-capture methods, modern businesses have more data than ever at their disposal. While this data comes with numerous security, permission and GDPR considerations, it also affords businesses of all sizes a wealth of information about their business and their customers. But how can you use this data to tell compelling stories? Here are 3 key principles of data storytelling you can apply to your business. 

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Business Event Focus: 24 Stories Conference


The second 24 Stories Conference takes place Friday 13th September at Fota Island Resort in Cork. We asked organiser Stephen Ryan to tell us a bit about the upcoming event:

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5 Essentials Of Small Business Confidence


How confident are you about your business right now? What factors feed into small business confidence? Here are 5 essentials of small business confidence.

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Why It's Crucial to Pay Attention To Your Business Facilities To Delight Customers


It may surprise you to learn that the washroom experience can make or break a company’s image, and that bathrooms have become a key battleground for your branding, reputation and the customer experience. In fact, research suggests that people are increasingly happy to spend a little extra money just to use a nicer bathroom facility - even if it means ordering a coffee in a cafe they weren’t planning on going to. Here is why it's crucial to pay attention to your business facilities to delight customers:

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4 Ways That Expanding Companies Can Reduce Their Costs


In today's economic environment, companies are taking significant steps to strengthen their bottom line. While bolstering income is important, reducing costs is also highly effective. There are numerous steps that some successful companies have taken to keep costs low, and you may want to emulate some of these steps in your own company's efforts for significant improvement to your bottom line. Here are 4 ways that expanding companies can reduce their costs:

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How Brand Building Can Help Your Business


Brand Building in simple words refers to a set of marketing activities that can help identify it as a special and unique business entity. Branding is one of the most important tools of marketing and the best way of promoting an organisation as an elite business entity. Here's how brand building can help your business.

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Competition Time: Win a Copy of The Lean Startup by Eric Ries


This month our featured business book is The Lean Startup by Eric Ries, the international bestselling sensation. And you could win a copy!

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Here's How To Get Ready For Brexit


Brexit is already here and hurting our manufacturers and service sectors, as seen by the decrease in imports and exports YoY; warehouses have limited capacity available. If Brexiters have their way, the UK will leave the EU on October 31st without a deal; and the country most impacted by this change will be the UK itself. The latest leaked reports from the UK government suggests that there will be shortages in food, medicine, fuel and long delays at ports and airports. We need to manage the impact of this on the Irish economy so here are some helpful tips for how to get ready for Brexit:

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5 Lessons From Henry Ford You Can Apply To Your Business


Back in the 1900s, Henry Ford was presented with many of the same business challenges as the ones that are present today. The historic founder of Ford Motors was 40 when he created the company. His goal was to create a car that would be so affordable, everybody would be able to own one. What he did obviously worked as Ford cars are now considered to be one of the most popular vehicle brands on the market. So what can be learned from Ford’s success? Here are 5 lessons from Henry Ford you can apply to your business:

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5 Simple Things To Tackle Gender Imbalance in the Workplace


More and more businesses and companies are making it their priority to restore the gender balance in the workplace - and you should be too. Working to hire a fair balance of men, women and non-binary staff will not only create a more diverse atmosphere in the office, but it will also ensure you’re searching in a bigger pool of candidates, meaning you can find exceptional people with varied world views to form a powerful, productive team. But how to do it? Here are 5 simple things your business can do towards tackling gender imbalance in the workplace.

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Five Habits of Successful Small Business Leaders


Each year, thousands of people start small businesses. Unfortunately, at the same time, thousands of small businesses fail. What is the secret to staying afloat in an uncertain economy? There are a number of simple habits demonstrated by successful small business leaders. Here are 5 in particular that successful small business leaders tend to have:

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Influencer Marketing: A Guide For SMEs


Are you tapping into the power of influencers? From YouTube stars to Instagram celebrities, there are plenty of people online who could spread the word about your business. We explore how to make the most of them, guide on influencer marketing for SMEs:

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Call For Applicants For Next ACORNS Programme


The call is out for applicants for the next ACORNS programme, we asked Paula Fitzsimmons, Director, ACORNS to tell us all about it: Join our Business Achievers community  and get access to downloads to help your business, free online training courses...
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5 Things You Should To Do To Ensure You Get Paid On Time


Some business owners manage cash flow beautifully, and some plod along and seem to get through. If you proactively work on getting your cash flow system working for you, it can reap rewards. Here are a number of ideas you can quickly implement in your business, with 5 things you should do to ensure you get paid on time:

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How to Create an Effective Product Label


Designing a product label can be an intimidating thing. Making a first impression is integral to creating a powerful message that turbo-charges your brand, but it's easy to overdo it and mess up your image. The last thing you want to do is send people the wrong impression. Follow these 5 rules for how to create an effective product label and you could create a label that beats all the competition.

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Is Your Start-Up Ripe For a Pivot? Here's How To Find Out


There will be hurdles for every start-up and every entrepreneur must have one trait, i.e. determination to battle and overcome the inevitable obstacles. But there comes a time when an entrepreneur needs to reverse his business plan, take a third option rather than just hanging in there. It is harder to follow but this is what a business often needs to be successful. Is your start-up ripe for a pivot? Here's how to find out:

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Free Online Training Courses for Business Achievers Members


Good news, we have a number of practical training courses, designed for busy business owners and these are available to Business Achievers members for free. Find out about our free online training courses for Business Achievers members:

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How to Make Your Business Stand Out in a Crowded Market


Does your business stand out in a crowded market? What differentiates your business from your competitors, and how do you make sure it receives the right attention? We speak to business leaders at the top of their game about how you can ensure you and your business make a positive lasting impression. Here are 10 key ways to make sure it gets noticed. 

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