If you’re looking to take your business to the next level, Facebook is a great place to start. With over two billion monthly users, cheap advertising and the opportunity to reach your target audience, it seems like a no-brainer for most businesses. But how can you make your Facebook business page stand out? Here are 14 tips for designing a Facebook business page that attracts customers:

Picture the scenario: you’ve spent countless hours designing, optimising and testing your e-commerce store. You switch it on, then go online to check your site analytics, only to see that customers are leaving their cart at checkout; heartbreaking when you've spent all that time on store setup! Here are 10 tips to convince your customers not to abandon their shopping cart: